The
average attention span Is 8 seconds in 2013.
The
average attention span of a gold fish Is 9 sec.
Source: Harald
Weinreich, Hartmut Obendorf, Eelco Herder, and Matthias Mayer: “Not Quite the
Average: An Empirical Study of Web Use,” in the ACM Transactions on the Web,
vol. 2, no. 1 (February 2008), article #5.
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